Critical success factors of leading and aspiring fashion brands in the Asian luxury market: The case of Korea, China and Japan

  • Ko, E. (Speaker)
  • Lisa Kesper (Speaker)
  • Dayun Jeong (Speaker)

Activity: Talk or presentation typesOral presentation

Period2014 Jul 16
Event titleGlobal Marketing Conference
Event typeConference
LocationSingapore
Degree of RecognitionInternational