Drivers of global customer equity and its application to SPA brands

Ko, E. (Speaker), Chang Han Lee (Speaker), Yoo Kyung Hwang (Speaker), Jieun Lee (Speaker), Marc Amram (Speaker)

Activity: Talk or presentation typesOral presentation

Period2011 Nov 19
Held atKAMS Fall International Conference
Event typeConference
LocationSeoul, Korea, Democratic People's Republic of
Degree of RecognitionInternational