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The Effects of Fashion Collaboration on Consumer Response and Customer Equity - Focus on Global Luxury & SPA Brands
Ko, E.
(Speaker), Kyu Lim Kim (Speaker), Woong Hee Lee (Speaker)
Department of Clothing and Textiles
Activity
:
Talk or presentation types
›
Oral presentation
Period
2013 Dec 3
Event title
ANZMAC International Conference
Event type
Conference
Location
Auckland, New Zealand
Degree of Recognition
International