The Effects of Image and Awareness of Complex Shopping Mall on Customer Equity -Focused on SNS users’ lifestyle-

Ko, E. (Speaker), Narae Kim (Speaker), Jina Park (Speaker), Hyunji Do (Speaker)

Activity: Talk or presentation typesOral presentation

Period2012 May 23
Event titleEuropean Marketing Academy Conference
Event typeConference
LocationLisbon, Portugal
Degree of RecognitionInternational