The influence of design innovation attributes on perceptions, attitudes, and purchase intentions among designers and consumers

  • Ko, E. (Speaker)
  • Jaehee Chung (Speaker)
  • Jinghe Han (Speaker)

Activity: Talk or presentation typesOral presentation

Period2016 Jul 23
Event titleGlobal Marketing Conference
Event typeConference
LocationHong Kong
Degree of RecognitionInternational