An analysis of information diffusion in the blog world

Yong Suk Kwon, Sang Wook Kim, Sunju Park

Research output: Chapter in Book/Report/Conference proceedingConference contribution

12 Citations (Scopus)

Abstract

In the blog world, bloggers produce information, establish relationships with other bloggers in order to exchange information, and form a blog network, an online social network. In social network theory, information diffusion is said to occur through the relationships of the social network's constituents. Contrary to the social network theory, however, when the history of information diffusion that occurs in the actual blog world is examined, a majority of information spreads between the constituents without any established relationship. Moreover the phenomenon of explosive information diffusion is also observed. Using the real-world blog data, this paper reveals that these two phenomena are related to each other and examines the causes that induce explosive information diffusion.

Original languageEnglish
Title of host publication1st ACM International Workshop on Complex Networks in Information and Knowledge Management, CNIKM'09, Co-located with the 18th ACM Int. Conference on Information and Knowledge Management, CIKM 2009
Pages27-30
Number of pages4
DOIs
Publication statusPublished - 2009
Event1st ACM International Workshop on Complex Networks in Information and Knowledge Management, CNIKM'09, Co-located with the 18th ACM International Conference on Information and Knowledge Management, CIKM 2009 - Hong Kong, China
Duration: 2009 Nov 22009 Nov 6

Publication series

NameInternational Conference on Information and Knowledge Management, Proceedings

Other

Other1st ACM International Workshop on Complex Networks in Information and Knowledge Management, CNIKM'09, Co-located with the 18th ACM International Conference on Information and Knowledge Management, CIKM 2009
CountryChina
CityHong Kong
Period09/11/209/11/6

All Science Journal Classification (ASJC) codes

  • Decision Sciences(all)
  • Business, Management and Accounting(all)

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