Analyzing consumption trends of broadcasting contents with theoretical frameworks

Eun Young Cho; Bong Gyou Lee

doi:10.1109/CAIPT.2017.8320750

Analyzing consumption trends of broadcasting contents with theoretical frameworks

Eun Young Cho, Bong Gyou Lee

Graduate School of Information

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Abstract

This research is to analyze how the consumption trends of broadcasting contents has changed under ICT convergence in which television and Internet has brought advancement in media technology and various media platforms came to be available for the consumers. Another purpose is to find an appropriate theoretical frameworks for the newly emerging consumption trends of broadcasting contents. The analysis shows that the consumption of broadcasting contents under ICT convergence needs to be considered not only with the viewing behavior itself but also with the search, sharing, and production of information as well. Furthermore, it is demonstrated suitable to combine 'uses and gratifications theory' and 'consumer decision making model' together as a theoretical framework when studying these expanded concept of consumption. This research also allows to overcome the limitation of existing broadcast studies based on linear viewing and to redefine the meaning of broadcasting consumption process under ICT convergence.

Original language	English
Title of host publication	Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017
Editors	Mukhlis Amien
Publisher	Institute of Electrical and Electronics Engineers Inc.
Pages	1-4
Number of pages	4
ISBN (Electronic)	9781538606001
DOIs	https://doi.org/10.1109/CAIPT.2017.8320750
Publication status	Published - 2018 Mar 20
Event	4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017 - Kuta Bali, Indonesia Duration: 2017 Aug 8 → 2017 Aug 10

Publication series

Name	Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017
Volume	2018-January

Other

Other	4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017
Country/Territory	Indonesia
City	Kuta Bali
Period	17/8/8 → 17/8/10

Bibliographical note

Publisher Copyright:
© 2017 IEEE.

All Science Journal Classification (ASJC) codes

Computer Networks and Communications
Computer Science Applications
Information Systems
Information Systems and Management

Access to Document

10.1109/CAIPT.2017.8320750

Cite this

Cho, E. Y., & Lee, B. G. (2018). Analyzing consumption trends of broadcasting contents with theoretical frameworks. In M. Amien (Ed.), Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017 (pp. 1-4). (Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017; Vol. 2018-January). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/CAIPT.2017.8320750

Cho, Eun Young ; Lee, Bong Gyou. / Analyzing consumption trends of broadcasting contents with theoretical frameworks. Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017. editor / Mukhlis Amien. Institute of Electrical and Electronics Engineers Inc., 2018. pp. 1-4 (Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017).

@inproceedings{a7f6bfb237124245a8c99c6c4674fbe1,

title = "Analyzing consumption trends of broadcasting contents with theoretical frameworks",

abstract = "This research is to analyze how the consumption trends of broadcasting contents has changed under ICT convergence in which television and Internet has brought advancement in media technology and various media platforms came to be available for the consumers. Another purpose is to find an appropriate theoretical frameworks for the newly emerging consumption trends of broadcasting contents. The analysis shows that the consumption of broadcasting contents under ICT convergence needs to be considered not only with the viewing behavior itself but also with the search, sharing, and production of information as well. Furthermore, it is demonstrated suitable to combine 'uses and gratifications theory' and 'consumer decision making model' together as a theoretical framework when studying these expanded concept of consumption. This research also allows to overcome the limitation of existing broadcast studies based on linear viewing and to redefine the meaning of broadcasting consumption process under ICT convergence.",

author = "Cho, {Eun Young} and Lee, {Bong Gyou}",

note = "Publisher Copyright: {\textcopyright} 2017 IEEE.; 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017 ; Conference date: 08-08-2017 Through 10-08-2017",

year = "2018",

month = mar,

day = "20",

doi = "10.1109/CAIPT.2017.8320750",

language = "English",

series = "Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017",

publisher = "Institute of Electrical and Electronics Engineers Inc.",

pages = "1--4",

editor = "Mukhlis Amien",

booktitle = "Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017",

address = "United States",

}

Cho, EY & Lee, BG 2018, Analyzing consumption trends of broadcasting contents with theoretical frameworks. in M Amien (ed.), Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017. Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017, vol. 2018-January, Institute of Electrical and Electronics Engineers Inc., pp. 1-4, 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017, Kuta Bali, Indonesia, 17/8/8. https://doi.org/10.1109/CAIPT.2017.8320750

Analyzing consumption trends of broadcasting contents with theoretical frameworks. / Cho, Eun Young; Lee, Bong Gyou.

Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017. ed. / Mukhlis Amien. Institute of Electrical and Electronics Engineers Inc., 2018. p. 1-4 (Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017; Vol. 2018-January).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

TY - GEN

T1 - Analyzing consumption trends of broadcasting contents with theoretical frameworks

AU - Cho, Eun Young

AU - Lee, Bong Gyou

PY - 2018/3/20

Y1 - 2018/3/20

N2 - This research is to analyze how the consumption trends of broadcasting contents has changed under ICT convergence in which television and Internet has brought advancement in media technology and various media platforms came to be available for the consumers. Another purpose is to find an appropriate theoretical frameworks for the newly emerging consumption trends of broadcasting contents. The analysis shows that the consumption of broadcasting contents under ICT convergence needs to be considered not only with the viewing behavior itself but also with the search, sharing, and production of information as well. Furthermore, it is demonstrated suitable to combine 'uses and gratifications theory' and 'consumer decision making model' together as a theoretical framework when studying these expanded concept of consumption. This research also allows to overcome the limitation of existing broadcast studies based on linear viewing and to redefine the meaning of broadcasting consumption process under ICT convergence.

AB - This research is to analyze how the consumption trends of broadcasting contents has changed under ICT convergence in which television and Internet has brought advancement in media technology and various media platforms came to be available for the consumers. Another purpose is to find an appropriate theoretical frameworks for the newly emerging consumption trends of broadcasting contents. The analysis shows that the consumption of broadcasting contents under ICT convergence needs to be considered not only with the viewing behavior itself but also with the search, sharing, and production of information as well. Furthermore, it is demonstrated suitable to combine 'uses and gratifications theory' and 'consumer decision making model' together as a theoretical framework when studying these expanded concept of consumption. This research also allows to overcome the limitation of existing broadcast studies based on linear viewing and to redefine the meaning of broadcasting consumption process under ICT convergence.

UR - http://www.scopus.com/inward/record.url?scp=85048180250&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85048180250&partnerID=8YFLogxK

U2 - 10.1109/CAIPT.2017.8320750

DO - 10.1109/CAIPT.2017.8320750

M3 - Conference contribution

AN - SCOPUS:85048180250

T3 - Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017

SP - 1

EP - 4

BT - Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017

A2 - Amien, Mukhlis

PB - Institute of Electrical and Electronics Engineers Inc.

T2 - 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017

Y2 - 8 August 2017 through 10 August 2017

ER -

Cho EY, Lee BG. Analyzing consumption trends of broadcasting contents with theoretical frameworks. In Amien M, editor, Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017. Institute of Electrical and Electronics Engineers Inc. 2018. p. 1-4. (Proceedings of the 2017 4th International Conference on Computer Applications and Information Processing Technology, CAIPT 2017). doi: 10.1109/CAIPT.2017.8320750

Analyzing consumption trends of broadcasting contents with theoretical frameworks

Abstract

Publication series

Other

Bibliographical note

All Science Journal Classification (ASJC) codes

Access to Document

Other files and links

Fingerprint

Cite this