| Original language | English |
|---|---|
| Number of pages | 1 |
| Publication status | Published - 2019 Jan 1 |
| Event | Fiber Society 2019 Spring Conference - Renaissance of Fibers and Fibrous Materials: Science, Technology, Fashion, and New Applications - Hong Kong, Hong Kong Duration: 2019 May 21 → 2019 May 23 |
Conference
| Conference | Fiber Society 2019 Spring Conference - Renaissance of Fibers and Fibrous Materials: Science, Technology, Fashion, and New Applications |
|---|---|
| Country | Hong Kong |
| City | Hong Kong |
| Period | 19/5/21 → 19/5/23 |
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Industry
All Science Journal Classification (ASJC) codes
- Mechanics of Materials
- Materials Science(all)
Cite this
Jung, S., Woo, H., & Jin, B. E. (2019). Can one brand's irresponsible crisis response defame the industry? Spillover as an aftereffect of negative publicity. Paper presented at Fiber Society 2019 Spring Conference - Renaissance of Fibers and Fibrous Materials: Science, Technology, Fashion, and New Applications, Hong Kong, Hong Kong.
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title = "Can one brand's irresponsible crisis response defame the industry? Spillover as an aftereffect of negative publicity",
author = "Sojin Jung and Hongjoo Woo and Jin, {Byoungho Ellie}",
year = "2019",
month = "1",
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language = "English",
note = "Fiber Society 2019 Spring Conference - Renaissance of Fibers and Fibrous Materials: Science, Technology, Fashion, and New Applications ; Conference date: 21-05-2019 Through 23-05-2019",
}
Jung, S, Woo, H & Jin, BE 2019, 'Can one brand's irresponsible crisis response defame the industry? Spillover as an aftereffect of negative publicity', Paper presented at Fiber Society 2019 Spring Conference - Renaissance of Fibers and Fibrous Materials: Science, Technology, Fashion, and New Applications, Hong Kong, Hong Kong, 19/5/21 - 19/5/23.
Can one brand's irresponsible crisis response defame the industry? Spillover as an aftereffect of negative publicity. / Jung, Sojin; Woo, Hongjoo; Jin, Byoungho Ellie.
2019. Paper presented at Fiber Society 2019 Spring Conference - Renaissance of Fibers and Fibrous Materials: Science, Technology, Fashion, and New Applications, Hong Kong, Hong Kong.Research output: Contribution to conference › Paper
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Jung S, Woo H, Jin BE. Can one brand's irresponsible crisis response defame the industry? Spillover as an aftereffect of negative publicity. 2019. Paper presented at Fiber Society 2019 Spring Conference - Renaissance of Fibers and Fibrous Materials: Science, Technology, Fashion, and New Applications, Hong Kong, Hong Kong.