Guest editorial

Eunju Ko, Byeong Joon Moon, Peter Magnusson

Research output: Contribution to journalSpecial issue

2 Citations (Scopus)
Original languageEnglish
Pages (from-to)162-165
Number of pages4
JournalInternational Marketing Review
Volume34
Issue number2
DOIs
Publication statusPublished - 2017 Jan 1

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Marketing

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