Investigating Customer Resistance to Change in Transaction Relationship with an Internet Vendor

Hee Woong Kim, Sumeet Gupta

Research output: Contribution to journalArticlepeer-review

31 Citations (Scopus)

Fingerprint

Dive into the research topics of 'Investigating Customer Resistance to Change in Transaction Relationship with an Internet Vendor'. Together they form a unique fingerprint.

Business & Economics

Social Sciences

Medicine & Life Sciences