TY - GEN
T1 - Investigating socio-cultural behavior of users reflected in different social channels on K-pop
AU - Kim, Yonghwan
AU - Lee, Dahee
AU - Hahm, Jung Eun
AU - Han, Namgi
AU - Song, Min
N1 - Publisher Copyright:
© Copyright 2014 by the International World Wide Web Conferences Steering Committee.
Copyright:
Copyright 2016 Elsevier B.V., All rights reserved.
PY - 2014/4/7
Y1 - 2014/4/7
N2 - In this paper we investigated the socio-cultural behavior of users reflected in the two different social media channels, YouTube and Twitter. We conducted the comparative analysis of the networks generated from the two channels. The relationship we set for each network is the relatedness on YouTube and the co-links on Twitter. From the results, we revealed that the social media influenced the distinct socio-cultural behaviors of their users. Specifically, Twitter network better showed the actual consumption of contents in the field of the k-pop culture than YouTube. From this study, we contributed to offer a novel approach for exploring the socio-cultural behavior of users on the social media.
AB - In this paper we investigated the socio-cultural behavior of users reflected in the two different social media channels, YouTube and Twitter. We conducted the comparative analysis of the networks generated from the two channels. The relationship we set for each network is the relatedness on YouTube and the co-links on Twitter. From the results, we revealed that the social media influenced the distinct socio-cultural behaviors of their users. Specifically, Twitter network better showed the actual consumption of contents in the field of the k-pop culture than YouTube. From this study, we contributed to offer a novel approach for exploring the socio-cultural behavior of users on the social media.
UR - http://www.scopus.com/inward/record.url?scp=84990889340&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84990889340&partnerID=8YFLogxK
U2 - 10.1145/2567948.2577324
DO - 10.1145/2567948.2577324
M3 - Conference contribution
AN - SCOPUS:84990889340
T3 - WWW 2014 Companion - Proceedings of the 23rd International Conference on World Wide Web
SP - 325
EP - 326
BT - WWW 2014 Companion - Proceedings of the 23rd International Conference on World Wide Web
PB - Association for Computing Machinery, Inc
T2 - 23rd International Conference on World Wide Web, WWW 2014
Y2 - 7 April 2014 through 11 April 2014
ER -