Investigation of factors affecting the diffusion of mobile telephone services

An empirical analysis for Vietnam

Junseok Hwang, Youngsang Cho, Nguyen Viet Long

Research output: Contribution to journalArticle

19 Citations (Scopus)

Abstract

This paper analyzes the diffusion of mobile telecommunications services in Vietnam and examines how telecommunications regulation and potential substitute/complement services affect the growth of the number of mobile telephone subscribers. Using a logistic diffusion model, it is found that fixed telephone services are a complement while data services have a negative relation to mobile telephone services in Vietnam. As for regulation, the policy of introducing competition has been found to be the most effective in influencing the adoption of mobile services. Another important result is that the estimated potential market is roughly 76% of the total population. The findings suggest that suitable regulation that guarantees competition in the mobile telecommunications market in a developing country such as Vietnam is one of the most important factors for a positive diffusion process.

Original languageEnglish
Pages (from-to)534-543
Number of pages10
JournalTelecommunications Policy
Volume33
Issue number9
DOIs
Publication statusPublished - 2009 Oct 1

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Telephone
Vietnam
telephone
Telecommunication
telecommunication
Telecommunication services
Developing countries
regulation
Logistics
market
guarantee
logistics
developing country

All Science Journal Classification (ASJC) codes

  • Human Factors and Ergonomics
  • Information Systems
  • Electrical and Electronic Engineering

Cite this

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Investigation of factors affecting the diffusion of mobile telephone services : An empirical analysis for Vietnam. / Hwang, Junseok; Cho, Youngsang; Long, Nguyen Viet.

In: Telecommunications Policy, Vol. 33, No. 9, 01.10.2009, p. 534-543.

Research output: Contribution to journalArticle

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