Management of smart-technology market by diffusion of front loading innovation

S. J. Halder, F. Rasheed, B. J. Jeong, W. Kim

Research output: Contribution to journalArticle

2 Citations (Scopus)

Abstract

Smart technology markets are making best of their efforts for delivering products with high quality, competitive prices and within prescribed time bounds to their geographically scattered customers. In order to achieve their strategic and tactical goals with a positive return on investment, companies are using a blend of various well known industrial solutions. A new innovative and a little drifting concept is in practice now-a-days termed as ‘Front Loading Innovation (FLI)’ which basically encompasses the product complete during its whole life cycle. This paper discusses the diffusion status of FLI in the Smart-technology market, its benefits and future prospects, predicting and forecasting its future marketing potential using appropriate tools and methodologies and to report AS-WAS and AS-IS situation of the main stakeholders after diffusion of this innovation. With the successful diffusion of the concept of FLI in its true spirit, Smart-technology companies may have to positively deal with ever increasing brutal challenges of cost, quality and on-time delivery.

Original languageEnglish
Pages (from-to)28-34
Number of pages7
JournalJournal of Scientific and Industrial Research
Volume75
Issue number1
Publication statusPublished - 2016 Jan

All Science Journal Classification (ASJC) codes

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