The Effects of Shopping Well-Being and Shopping Ill-Being on Consumer Life Satisfaction

Ahmet Ekici, M. Joseph Sirgy, Dong Jin Lee, Grace B. Yu, Michael Bosnjak

Research output: Contribution to journalArticle

6 Citations (Scopus)

Abstract

Individuals hold two distinct sets of beliefs about shopping activities: Positive beliefs regarding the degree to which shopping contributes to quality of life (shopping well-being), and negative beliefs related to the degree to which shopping activities result in overspending time, effort, and money (shopping ill-being). Shopping well-being and shopping ill-being are conceptualized as independent constructs in that shopping ill-being is not treated as negative polar of a single dimension. That is, one can experience both shopping well-being as well as shopping ill-being, simultaneously. We hypothesized that (1) shopping well-being is a positive predictor of life satisfaction, (2) shopping ill-being is a negative predictor of life satisfaction, and (3) shopping well-being does contribute to life satisfaction under conditions of low than high shopping ill-being. The study surveyed 1035 respondents in the UK. The study results supported hypotheses 1 and 3, not Hypothesis 2. The paper discusses the implications of these findings for retailers, macro-marketers, and policy makers.

Original languageEnglish
Pages (from-to)333-353
Number of pages21
JournalApplied Research in Quality of Life
Volume13
Issue number2
DOIs
Publication statusPublished - 2018 Jun 1

All Science Journal Classification (ASJC) codes

  • Life-span and Life-course Studies

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