Triangulated value perspectives of place marketing: A case of Dongdaemun and the Doota shopping mall

Eunju Ko, Ho Jung Choo, Ji Yeon Lee, Sangah Song, Haesung Whang

Research output: Contribution to journalArticle

4 Citations (Scopus)
Original languageEnglish
Pages (from-to)299-318
Number of pages20
JournalJournal of Global Fashion Marketing
Volume4
Issue number4
DOIs
Publication statusPublished - 2013

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